CallFire Press Release: Event Announcement for Empowering Working Women

THE company:

CallFire

WHAT I DID:

  • Press release

  • SEO integration

  • Content management system

  • Basic HTML

WHAT THEY NEEDED:

CallFire wanted to promote their Santa Monica event with MomWarrior, a nonprofit aimed at empowering women business owners.

WHAT I WROTE:

I felt a press release would be a good first step to raise awareness of the event and their mission. This would be hosted on the company site, announced on social media channels, and cross-promoted with MomWarrior to maximize engagement.

WHAT I ACHIEVED:

This press release helped lead to a 3x boost in YOY attendance.

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Press ReleasesHester Aba