CallFire Press Release: Partnership Announcement for Hurricane Relief

THE company:

CallFire

WHAT I DID:

  • Press release

  • Content management system/Hubspot

  • Basic HTML


WHAT THEY NEEDED:

CallFire needed a way to announce their B2B2C partnership with a Houston gym to raise money for Hurricane Harvey relief efforts.

WHAT I WROTE:

As Content Marketing Manager, I suggested a press release hosted on the company site, as well as to post on social media, to raise awareness of this initiative. We also sent the press release to local media outlets.

WHAT I ACHIEVED:

The release led to local media coverage, and company helped raise thousands of dollars.

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Press ReleasesHester Aba