Cornerstone OnDemand Brief: Connecting Learning to Business Needs

THE CLIENT

Cornerstone OnDemand

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WHAT I DID:

• Thought leadership brief

• B2B copywriting and editing

• Talent development industry research

WHAT THEY NEEDED:

The team wanted to demonstrate how their talent management platform’s Learning tools could be strategically connected to business goals.

WHAT I WROTE:

I wrote a how-to brief that blended product knowledge, thought leadership, and best practices to help clients maximize their ROI.

WHAT I ACHIEVED:

I showed clients how Cornerstone’s Learning product could help companies strenthen their bottom line by investing in employee growth.