DoorDash - Email - Healthcare Open Enrollment Pre-Reg

The Company:

DoorDash


WHAT I DID:

  • Draft email for healthcare open enrollment pre-registration

  • Email was part of a nurture track


WHAT THEY NEEDED:

DoorDash wanted to provide delivery drivers (Dashers) with low-cost healthcare options.

WHAT I WROTE:

Email was part of a series to boost stagnating participation rates.

Email for open enrollment 2022.

Email CampaignsDan Jacobs